MOGL Brokers First Ever Division II All-Athlete NIL Partnership for Winona State University

Force Factor to provide cash compensation and product incentives to over 350 Warrior student-athletes

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New York, NY—February 14, 2023—MOGL, a leading provider of NIL technology and digital agency services, announced a historic partnership with Winona State University today, offering NIL opportunities and support to all student-athletes. In collaboration with global performance nutrition brand Force Factor, the partnership provides cash compensation and product incentives to over 350 student-athletes. The partnership is poised to revolutionize NIL marketing, as brands increasingly recognize the value of working with NCAA Division II and III student-athletes.

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As the exclusive NIL solution for Winona State, MOGL is setting a new standard in the world of NIL marketing, which is estimated to reach $1.14 billion this year. With a focus on DII and DIII student-athletes who have been underserved in the NIL space, MOGL is working to educate partners on the value these athletes hold.

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“This campaign is another great example of the value that all college athletes provide to brands looking to market their products and services,” says Ayden Syal, CEO of MOGL. “While Division II athletes may not always have the same level of national recognition, they possess a unique combination of drive, dedication, and campus influence that makes them incredibly attractive as marketing partners and brand ambassadors. We’re excited to help Force Factor and Winona State athletes work together to unlock the full potential of NIL.”

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"We are excited to partner with MOGL and Force Factor to bring this historic NIL opportunity to our student-athletes,” says Winona State Director of Athletics, Eric Schoh. “These athletes deserve the chance to work with industry leaders to monetize their NIL and promote their personal brand."

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Previously, brands have typically focused their NIL marketing efforts on partnering with big schools and their high-profile athletes. The paradigm has recently shifted, with more and more brands recognizing the value of working with NCAA Division II and III student-athletes. By working with MOGL and schools like Winona State, brands have the opportunity to collaborate with an untapped market and connect with a new generation of influential consumers. This shift in focus represents a major shift in the NIL landscape and has the potential to revolutionize the way brands approach sports marketing in the future.

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Brands, athletes, agents, collectives, and universities can learn more at www.mogl.online.  

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